Exploring the Lived Experiences of Muslim Micro-Entrepreneurs in Integrating Sharia Values into Business Practices: An Interpretative Phenomenological Analysis (IPA) in Central Java

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Anita Khairani
Lailatul Jannah

Abstract

This study explores the lived experiences of Muslim micro-entrepreneurs in integrating Sharia principles—such as amanah (trustworthiness), ihsan (excellence), and adl (justice)—into business practices. An interpretative phenomenological analysis (IPA) was employed, using semi-structured, in-depth interviews with 12 participants. The analysis revealed four themes: embodying Sharia values in decision-making, developing faith-based entrepreneurial competence, navigating tensions between market demands and religious principles, and redefining success beyond profitability. Findings highlight that entrepreneurship is perceived not only as an economic activity but also as a spiritual and ethical journey. This study contributes to Islamic entrepreneurship literature by offering methodological depth, enriching theoretical frameworks, and providing practical implications for policymakers, educators, and Islamic financial institutions.

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